Journal
Resources
Notes on Shopify, conversion and the parts of ecommerce that rarely make it into a case study.
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How to speed up your Shopify store (and what to look for)
If your Shopify store is slow, you're losing sales. It's that simple. Research consistently shows that every extra second of load time reduces conv...
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What is a Haydon Power Growth Retainer?
At Haydon Power, we help high-growth Shopify and Shopify Plus brands scale smarter, faster, and more efficiently. One of the most powerful ways we ...
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How to Increase Conversion Rate on Your Product Page
Your product page is one of the most important assets in your eCommerce business. It’s where interest becomes intent—and ideally, a purchase. Yet, ...
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Top 5 A/B Testing Apps for Shopify
In today’s competitive eCommerce landscape, data-driven decisions are essential — and that’s where A/B testing becomes a game-changer. For Shopify ...
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How to Optimise Your Shopify Product Pages to Increase Sales
Your Shopify product page is where browsing turns into buying. It’s the moment customers decide whether to hit ‘Add to Cart’ or exit your store. A...
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What is CRO & Why is it Important for Shopify Brands
In the world of eCommerce, attracting traffic to your Shopify store is only half the battle. The real challenge lies in converting visitors into ...
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A/B Testing for Shopify: How to Optimise for More Sales
When running a Shopify store, every small change can impact your sales. But how do you know which changes will actually improve conversions and wh...
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5 Common Shopify Mistakes Effecting Your Sales (And How to Fix Them)
Running a Shopify store isn’t just about listing products and waiting for orders to come in. Many merchants unknowingly make critical mistakes tha...
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10 CRO Fixes
10 Quick CRO Fixes for Your Shopify Store to Boost Sales When it comes to eCommerce success, conversion rate optimisation (CRO) is one of the mo...
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